This project was completely gutted on the interior, leaving a blank canvas to create a beautiful design. The exterior, however, had just received new roofing and garage doors, which presented the challenge of designing the interior to complement exterior items that were already complete. This investor hired REI Studio to create a design that would complement both the interior and exterior, sell for top dollar, and sell fast.
Case Study
Topsy Road
Purchase Price: $140,000
Rehab Cost: $143,000
Sale Price: $350,000
Days on Market: 3
Area Avg D.O.M. 48
Design services for this project included:
- Full project interior design including floor plan restructuring, lighting layout, lighting fixtures, plumbing fixtures, flooring, paint colors, millwork, countertops, cabinetry, vanities, hardware, etc.
- Full project exterior design including doors, paint colors, stain colors, hardware, lighting fixtures, etc.
- Sourcing over 250 material items and building a 12-page finish schedule to reflect all choices approved by the investor
Total Design Cost: $2,750
Flat-rate Pricing
Results
This project received a full-price offer in just three days on the market. Unique design elements from REI Studio such as repurposing an old mudroom shower into a dog-wash station with aqua blue tile, relocating the laundry room to accommodate the primary bedroom, and painting the interior doors a statement color resulted in the home standing out from others on the market.
- Beating the average days on market by 93%
- Selling at full asking price with no concessions.
- Walking into the project with a complete design plan in-hand before the first hammer was swung.
“The dog wash station was such a good idea. The buyers have two big dogs so I think that was one of the main selling points for them.”
– Investor
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